Social Selling with Quebec's Rising LinkedIn Influencer, Simon Robert Artwork

Channel Smart | Ecosystem Acceleration

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Channel Smart | Ecosystem Acceleration

Social Selling with Quebec's Rising LinkedIn Influencer, Simon Robert

October 26, 2023 • JS Group • Season 3 • Episode 6

In this latest episode of Channel Smart, JSG Director of Social Media , Vlad Krause, is joined by JSG’s CMO/COO, Barb Goworowski to interview Quebec’s Rising LinkedIn Influencer in the IT space, Simon Robert, CEO of MD Informatique.

Social selling is the process of using social media platforms to connect with potential customers, build relationships, and generate leads and sales. It's a powerful tool that can help businesses reach a wider audience, establish thought leadership, and close more deals.

In today's digital world, social selling is more important than ever for B2B businesses, and Simon Robert shares how adopting and adding Social Selling practices to his business strategy transformed his brand and widened his funnel in a matter of 3 months. He underscores these three areas for social selling success:

Your First Impression Online: Simon emphasizes the importance of having an up-to-date profile that speaks to the client, not recruiters.
Know Your Customer: Simon and Barb dig in deep on why you should know who your ideal customer is and how it bolsters social selling efficiency.
Outreaching and Engaging your prospects: There’s a decorum to prospecting online. You don’t want to pounce during your outreach, and Simon shares some of the best ways to engage with prospects online.

We know you will find this episode enlightening and informative. To delve deeper into the world of channel strategy and gain more valuable insights, we invite you to visit our website.

For additional information, feedback, questions, or comments, don't hesitate to reach out to us at info@jsgnow.com. Tune in to Channel Smart and stay ahead in the ever-evolving world of business partnerships.